Things You Didn't Know You Could Do With AI — Part 1

Welcome to the kickoff of the “Things You Didn’t Know You Could Do with AI” series!
Each part, I'll break down practical, lesser-known ways you can tap into AI — no matter your background — with real tools and workflows you can use immediately.

Today, we’re setting the foundation.

You’ve probably used AI to write, brainstorm, or design...
But did you know most AI capabilities fall into 3 hidden buckets?
Understanding this changes how you approach everything you build with AI.

Here they are:

🛠️ 1. Create

This is the most familiar bucket.
AI acts as your author, artist, or video editor — producing something new from scratch.

Some examples:

• Brainstorming blog ideas

• Drafting full video scripts

• Designing logos and thumbnails

• Writing faceless video voiceovers

• Generating full blog articles or newsletters

Tools to explore:

• ChatGPT (creative writing, ad ideas)

• Midjourney / DALL-E (art and logos)

• RunwayML (video generation)

Pro Tip:

🧠 2. Synthesize

Here, AI acts as your translator or processor, turning messy information into clear, useful outputs.

Examples include:

• Summarizing 100-page PDFs

• Turning webinars into blog posts

• Converting meeting transcripts into case studies

• Creating mind maps from research papers

Tools to explore:

• Gamma.app (turn notes into presentations)

• Claude (summarize documents beautifully)

• NotebookLM (PDFs into podcasts)

Pro Tip:

🧠 3. Reason

This is where AI gets scary good — and most people don’t realize it.
AI becomes your strategic consultant, quality reviewer, or critical thinker.

Examples:

• Simulating how different customer personas would react to your landing page

• Auditing if your website matches your brand voice

• Predicting user behavior from product usage data

• Finding red flags in contracts

Tools to explore:

• Claude (project mode for persona simulations)

• ChatGPT Advanced Data Analysis (EDA, forecasting)

• Deep Research Mode in Perplexity, Gemini

Pro Tip:

🚀 Why This Matters

Instead of learning 50 tools and feeling overwhelmed…
Master these 3 buckets — and any AI tool becomes a weapon in your workflow.

Starting next issue:
We dive straight into wild new things you can create with AI — including how people are generating ad creatives, comic strips, infographics, and viral UGC videos.

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